Skill Demand Index
Retention Marketing — Demand & Depth Analysis
Based on 1 scored job postings out of 4,995 total. Depth levels reflect actual proficiency tiers, not just keyword presence.
0%
Demand Rate
L2
Median Depth
0%
Gap Rate
1
Jobs Analyzed
Basic
Most employers want Retention Marketing at basic competency with practical application.
Overview
What is Retention Marketing?
Market context for Retention Marketing in the current job market
Retention Marketing is required in 0% of scored job postings on ShouldApply, making it a growing skill in the current job market. Employers looking for Retention Marketing typically want candidates who can demonstrate real proficiency, not just surface awareness.
What the data shows for Retention Marketing:
- •Required in 0% of all scored postings — demand is growing as more employers add it to requirements
- •Employers typically expect L2 depth — foundational knowledge with practical application
- •Most demand comes from Marketing roles — 100% of all Retention Marketing jobs
What L2 means in practice:
L2 (Basic) means you’ve built small things with Retention Marketing — personal projects or bootcamp work. Employers accept this for junior roles.
This means employers aren't looking for someone who has used Retention Marketing once or twice. They want evidence of professional application — shipped work, measurable outcomes, and the ability to operate independently.
Common skill gaps:
The gap rate of 0% means most candidates have adequate Retention Marketing proficiency. To stand out, aim for L4-L5 depth with concrete evidence.
Which roles need Retention Marketing most:
Marketing positions drive 100% of demand. Skills commonly paired with Retention Marketing include Email Marketing and Email Automation.
Depth Level Distribution
Proficiency Distribution
How candidates match Retention Marketing requirements across 1 scored evaluations
Average depth: L2.0·Median depth: L2.0
Salary Correlation
Pay Impact
How Retention Marketing affects compensation based on postings with disclosed salary data
Without Retention Marketing
$145K
Median $137K
1364 jobs
Skill Demand Insight
“Retention Marketing appears in 0% of all scored jobs.”
From 1 scored job postings
Skill Pairings
Commonly Paired Skills
Other skills that frequently appear alongside Retention Marketing
Role Breakdown
Top Role Categories
Job categories most likely to require Retention Marketing
Gap Analysis
Gap Rate Explained
How often Retention Marketing is identified as a skill gap (L0–L1) in scored applications
Very low gap rate — candidates generally have this skill
When Retention Marketing appears in a job's requirements, 0% of scored applicants received an L0 or L1 (missing or minimal).
Frequently Asked Questions
See how you stack up against Retention Marketing job requirements
ShouldApply scores your profile against each skill at the depth level jobs actually need.
Analyze my Retention Marketing gaps →See how your depth compares to what employers actually require
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