Skip to content

Targeting vs optimization

ShouldApply vs Jobscan: Which Tool Do You Actually Need?

Jobscan has been doing ATS resume optimization since 2014 and is better at it than we are. If your resume keeps getting filtered out on formatting or missing keywords, that is the tool for the job, and this page will not pretend otherwise.

ShouldApply answers the question that comes before it. A perfectly optimized resume sent to a ghost job, or to a role that wants two skill levels above you, still gets no reply. We score the listing 0-100 first, with every deduction itemized, so the resume work goes to the jobs that can actually convert.

Last updated

An example ShouldApply fit report. A Senior Platform Engineer role at Northwind scores 67 out of 100, with an 11 percent ghost probability, and the report lists three deductions: Terraform depth wants L4 where the candidate reads as L2, minus 18 points; team size wants lead experience, minus 9; and a preferred fintech background, minus 6.

The actual difference

Two tools, two different questions

Jobscan answers whether your resume passes the filter. ShouldApply answers whether the job is worth the hour. Neither substitutes for the other, and the order is what most searches get wrong.

Everything on this page about Jobscan links to Jobscan's own pages, with the date we checked it. Nothing here is sourced from our own marketing.

The short answer

Pick Jobscan if
Your resume is getting filtered out on formatting or missing keywords, and you already know which jobs you want.
Pick ShouldApply if
You are applying steadily and hearing nothing back, and you need to know which listings are real and worth the hour before you tailor anything.

Why keyword matching is not fit

The same word, two very different candidates

A keyword check confirms a term appears. It cannot read the sentence around it, which is where the seniority of the requirement actually lives.

A job description asking someone to run a Kubernetes migration wants L4. A resume listing Kubernetes once from a bootcamp project reads as L2. Both pass a keyword check. Only one passes the interview.

This is the single reason a perfectly optimized resume can go unanswered for months. The resume was never the problem.

How fit scoring works →

Layer 1: the keyword check

"Kubernetes" found in the job description
"Kubernetes" found in your resume

Both cells pass. A keyword tool stops here and reports a match.

Layer 2: the depth the sentence actually implies

  1. AwarenessRead about it. Can define it.
  2. ExposureTouched it in a course or side project.You are here
  3. WorkingUsed it on a real team, with support.
  4. OwnershipRan it end to end. Made the calls.Job wants this
  5. ArchitectDesigned the approach others follow.
-18points

Two levels of distance on a must-have skill. ShouldApply names the deduction and the skill instead of reporting a match.

Illustrative example. Real deductions vary with how central the skill is to the role.

Check it yourself

Don't take our word for the keyword problem

Paste any real job description below. This runs entirely in your browser, needs no account, and sends nothing anywhere. Look at what a keyword pass alone gives you, then ask what it tells you about whether to apply.

Paste a job description and click Extract Keywords

Everything runs in your browser. No data is sent anywhere.

That is the raw material an ATS optimizer works from. Useful, and not the same thing as knowing whether the role wants your depth or whether anyone is still hiring for it.

Feature by feature

ShouldApply and Jobscan, side by side

Every row is a claim we would defend in writing. Where Jobscan does something we don't, the row says so.

Feature comparison between ShouldApply and Jobscan. Three columns: feature, ShouldApply, Jobscan.
FeatureShouldApplyScore a job freeJobscan
Core functionJob fit scoring (0-100)Resume ATS optimization
What it answers“Should I apply to this job?”“Will my resume pass the ATS?”
Skill analysisL1–L5 depth scoring from JD contextKeyword matching
Ghost job detectionIncluded. Yes (3-layer, 0-95% probability)Not included. No
Job Authenticity ScoreIncluded. Yes (composite 0-100)Not included. No
Resume tailoringIncluded. Yes (Pro)Included. Yes (core feature)
LinkedIn optimizationNot included. NoIncluded. Yes
Salary benchmarksIncluded. Yes (by role/location)Not included. No
Free tools9 free tools, no signup5 free scans/month
Gap analysis“Why Not 100” with exact point deductionsMissing keyword list
PricingFree tier + $14/mo ProFree tier + $49.95/mo
Best forDeciding WHAT to apply toOptimizing HOW you apply

Cost and fit

What each one costs, and when it earns it

What you pay per month

  • ShouldApply Prounlimited scoring$14
  • Jobscan paidfree tier: 5 scans/month$49.95
Both prices checked 31 August 2026 against each company's own pricing page. ShouldApply's 9 free tools need no account, so the ghost detection and salary data are testable before you pay anyone.

When to use ShouldApply

  • You're applying to too many jobs and getting nowhere
  • You want to know if a listing is a ghost job before investing time
  • You need to understand your skill gaps at a depth level, not just keyword level
  • You want salary data and job quality signals before applying

When to use Jobscan

  • You've already identified the right jobs and need your resume to pass ATS filters
  • You want to optimize your LinkedIn profile for specific target roles
  • You need ATS-specific formatting tips for systems like Taleo or Greenhouse

Where we are the wrong tool

You probably don't want ShouldApply if

  • You already know exactly which jobs you want and just need the resume to clear the filter. That is Jobscan's job, and it does it better than we do.
  • You need LinkedIn profile optimization. We don't touch your profile at all.
  • You want ATS-specific formatting guidance for Taleo or Greenhouse. We score the listing, not the document.
  • You apply to two or three carefully chosen roles a month. Scoring pays off when you are sorting ten or more listings a week.

Using both

Targeting first, optimization second

Many serious job seekers should run both. The sequence is what makes them compound instead of overlap.

  1. ShouldApplyPaste each listing you are considering and read the score.
  2. ShouldApplyDrop the low scores and anything with high ghost probability.
  3. JobscanTake the survivors into Jobscan for the ATS pass.
  4. JobscanFix formatting and close the keyword gaps it flags.
  5. YouApply to a short list you actually believe in.

Straight answers

Questions about ShouldApply and Jobscan

Is ShouldApply an ATS checker?

No. ShouldApply reads the job description and your profile, then returns a 0-100 fit score with the exact point deductions behind it. It does not simulate a specific applicant tracking system. If your problem is resume formatting inside Taleo or Greenhouse, Jobscan is the better fit for that step.

Does keyword matching tell me the same thing as a fit score?

Not quite. Keyword matching confirms a term appears. The scoring engine reads the language around it to assign a depth level from L1 (awareness) through L5 (architect-grade). A JD asking for someone to run a Kubernetes migration wants L4. A resume that lists Kubernetes once from a bootcamp project reads as L2. Both pass a keyword check. Only one passes the interview.

Which is cheaper?

ShouldApply Pro is $14/month. Jobscan's paid tier is reported at $49.95/month. ShouldApply's free tier includes 9 tools with no signup at all, plus a limited number of scores on a free account. Jobscan's free tier gives you 5 scans per month.

Why does ghost job detection matter if my resume is already optimized?

Because a ghost job has no hiring intent behind it. The listing may be collecting resumes for a pipeline, satisfying an internal posting requirement, or sitting stale after the role was filled. ShouldApply scores that probability from posting age, salary disclosure, repost patterns, and other signals before you spend an hour tailoring anything.

Can I move between the two tools without redoing my profile?

There's no direct import. In practice you paste a job URL into ShouldApply, check the score and the gap report, then take the jobs worth pursuing into Jobscan for the resume pass. The gap report tells you which requirements to emphasize once you get there.

Score any job free at ShouldApply.

See your fit before you optimize your resume.