Skill Demand Index
Performance Mktg — Demand & Depth Analysis
Based on 1 scored job postings out of 4,989 total. Depth levels reflect actual proficiency tiers, not just keyword presence.
0%
Demand Rate
L1
Median Depth
100%
Gap Rate
1
Jobs Analyzed
Minimal
Most employers want Performance Mktg at introductory awareness.
Overview
What is Performance Mktg?
Market context for Performance Mktg in the current job market
Performance Mktg is required in 0% of scored job postings on ShouldApply, making it a growing skill in the current job market. Employers looking for Performance Mktg typically want candidates who can demonstrate real proficiency, not just surface awareness.
What the data shows for Performance Mktg:
- •Required in 0% of all scored postings — demand is growing as more employers add it to requirements
- •Employers typically expect L1 depth — foundational knowledge with practical application
- •Most demand comes from Data Science / ML roles — 100% of all Performance Mktg jobs
What L1 means in practice:
L1 (Minimal) means you can discuss the concept but haven’t used it in production. Many entry-level positions accept this.
This means employers aren't looking for someone who has used Performance Mktg once or twice. They want evidence of professional application — shipped work, measurable outcomes, and the ability to operate independently.
Common skill gaps:
The gap rate of 100% means most applicants lack Performance Mktg at the depth employers need. This is a real opportunity for candidates who invest in building genuine proficiency.
Which roles need Performance Mktg most:
Data Science / ML positions drive 100% of demand. Skills commonly paired with Performance Mktg include AI tool experience and Communication Skills.
Depth Level Distribution
Proficiency Distribution
How candidates match Performance Mktg requirements across 1 scored evaluations
Average depth: L1.0·Median depth: L1.0
Salary Correlation
Pay Impact
How Performance Mktg affects compensation based on postings with disclosed salary data
Without Performance Mktg
$140K
Median $131K
1366 jobs
Skill Demand Insight
“Performance Mktg appears in 0% of all scored jobs.”
From 1 scored job postings
Skill Pairings
Commonly Paired Skills
Other skills that frequently appear alongside Performance Mktg
Role Breakdown
Top Role Categories
Job categories most likely to require Performance Mktg
Gap Analysis
Gap Rate Explained
How often Performance Mktg is identified as a skill gap (L0–L1) in scored applications
High gap rate — most candidates are underqualified
When Performance Mktg appears in a job's requirements, 100% of scored applicants received an L0 or L1 (missing or minimal).
Frequently Asked Questions
See how you stack up against Performance Mktg job requirements
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