Role Intelligence

Sales Manager

Analysis from 45 job postings 1% of all scored jobs

45

Jobs Analyzed

1%

Demand Rate

$141K

Avg Salary

$110K

Median Salary

71

Open right now

71

Added last 30 days

14%

Disclose salary

9d

Median posting age

What Does a Sales Manager Do?

Role overview based on 45 scored job postings.

A Sales Manager drives outcomes across Bachelor's Degree, Sales Experience, Communication Skills and related areas. Based on 45 scored postings, this role requires a mix of technical and strategic skills at varying depth levels.

What employers are looking for:

  • Bachelor's Degree at L4 required in 18% of postings. Most roles expect independent execution, not just awareness.
  • Sales Experience at L2 required in 16% of postings. Foundational understanding with practical application expected.
  • Communication Skills at L5 required in 11% of postings. Most roles expect independent execution, not just awareness.
Most common gaps: Sales Leadership Experience (67% gap rate) and Business Development (67% gap rate). If these apply to you, address them directly in your cover letter.

Required Skills

Skills ranked by frequency across 45 postings. L-levels show the depth employers require.

L1 AwarenessL2 BasicL3 IntermediateL4 AdvancedL5 Expert

Salary Insights

Compensation data from 21 postings with disclosed salary.

$141K

Average

$110K

Median

21

Jobs with salary data

Based on 21 Sales Manager job postings with disclosed salary data, compensation averages $141K. The median sits at $110K, indicating a few high-paying outliers pulling the average up.

Common Skill Gaps

Skills where applicants most frequently fall short of the required depth.

Salesforce
33% gap

A gap doesn't mean disqualified. It means you need to address it directly. ShouldApply scores your resume against the actual depth requirements and shows exactly where you fall short, before you apply.

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Top Hiring Companies

Companies with the most active Sales Manager postings in the scored dataset.

Browse Sales Manager Jobs

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View 45+ Listings

Frequently Asked Questions

The top skills for Sales Manager roles are Bachelor's Degree, Sales Experience, Communication Skills, Sales Management, Relationship Management. Most positions require these at L4 depth or higher, meaning employers want candidates who can work independently, not just have surface awareness.

Based on 21 job postings with disclosed salary data, the average Sales Manager salary is $141K with a median of $110K. Actual compensation varies by location, company size, and experience level.

Sales Manager roles represent 1% of all scored jobs on ShouldApply. Common skill gaps include Sales Leadership Experience, Business Development, Sales Management, suggesting many applicants struggle with these areas.

Top hiring companies for Sales Manager roles include gpac. These companies collectively account for a significant portion of active listings.

ShouldApply rates every skill requirement on a 1-5 depth scale: L1 (Awareness) means you can discuss the concept, L2 (Basic) means simple tasks, L3 (Intermediate) means independent work, L4 (Advanced) means leading and optimizing, and L5 (Expert) means architecting solutions. This goes beyond keyword matching to measure actual proficiency fit.

With 45 active postings analyzed and a 1% demand rate, Sales Manager roles show emerging market demand. Compensation is competitive, with median salaries above $100K.

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