ShouldApplyShouldApply
JobsBlogPricingSign inGet Started
Get Started
ShouldApplyShouldApply

Know before you apply.

Score your resume against any job description in seconds.

Product

  • Home
  • Browse Jobs
  • Companies
  • Role Intelligence
  • Skill Demand
  • Pricing
  • Get Started

Blog

  • All Posts
  • Am I Qualified?
  • Reading Job Descriptions
  • Jobs Per Week

Company

  • Built by Jesse Johnson
  • jesse@shouldapply.com
  • Privacy Policy
  • Terms of Service

Free Tools

  • All Tools
  • Should I Apply? Quiz
  • Offer Comparison
  • Search Timeline
  • Resume Length
  • Burnout Test

© 2026 ShouldApply. All rights reserved. | Seattle, WA

Home / Roles / Product Manager

Role Intelligence

Product Manager

Analysis from 61 job postings — 2.6% of all scored jobs

61

Jobs Analyzed

2.6%

Demand Rate

$170K

Avg Salary

$174K

Median Salary

Skill Snapshot

Top Skills for Product Manager

Based on 61 scored postings

L1L2L3L4L5
Product Management
33%
Product Management Experience
13%
Data Analysis
13%
E-commerce Experience
8%
Stakeholder Management
8%
Communication Skills
8%

What Does a Product Manager Do?

Role overview based on 61 scored job postings.

A Product Manager drives outcomes across Product Management, Product Management Experience, Data Analysis and related areas. Based on 61 scored postings, this role requires a mix of technical and strategic skills at varying depth levels.

What employers are looking for:

  • •Product Management at L3 — required in 33% of postings. Employers want hands-on proficiency, not textbook knowledge.
  • •Product Management Experience at L4 — required in 13% of postings. Most roles expect independent execution, not just awareness.
  • •Data Analysis at L4 — required in 13% of postings. Employers want hands-on proficiency, not textbook knowledge.
⚠ Most common gaps: User Research (33% gap rate). If these apply to you, address them directly in your cover letter.

Required Skills

Skills ranked by frequency across 61 postings. L-levels show the depth employers require.

L1 AwarenessL2 BasicL3 IntermediateL4 AdvancedL5 Expert
Product ManagementTop 3
33%
Product Management ExperienceTop 3
13%
Data AnalysisTop 3
13%
E-commerce Experience
8%
Stakeholder Management
8%
Communication Skills
8%
Cross-functional collaboration
7%
E-commerce
7%
Communication
7%
Stakeholder Communication
7%
Product Roadmap
7%
Content Delivery
5%

Salary Insights

Compensation data from 8 postings with disclosed salary.

$170K

Average

$174K

Median

8

Jobs with salary data

Based on 8 postings with disclosed salary data — a small sample. These figures will stabilize as more Product Manager listings enter the pipeline. Average sits at $170K, median at $174K.

Common Skill Gaps

Skills where applicants most frequently fall short of the required depth.

User Research
33% gap

A gap doesn't mean disqualified. It means you need to address it directly. ShouldApply scores your resume against the actual depth requirements and shows exactly where you fall short, before you apply.

Score My Resume →

Top Hiring Companies

Companies with the most active Product Manager postings in the scored dataset.

Hiredock4Jobs via Dice3SumUp3US Tech Solutions2Dr. Ansay2NBCUniversal2Ordio GmbH1Philips1

Related Roles

Marketing Manager

View role →

Project Manager

View role →

Data Analyst

View role →

Data Scientist

View role →

Software Engineer

View role →

Sales Manager

View role →

Browse Product Manager Jobs

See live listings and check your fit score before you apply.

View 61+ Listings

Frequently Asked Questions

The top skills for Product Manager roles are Product Management, Product Management Experience, Data Analysis, E-commerce Experience, Stakeholder Management. Most positions require these at L3 depth or higher, meaning employers want candidates who can work independently, not just have surface awareness.

Based on 8 job postings with disclosed salary data, the average Product Manager salary is $170K with a median of $174K. Actual compensation varies by location, company size, and experience level.

Product Manager roles represent 2.6% of all scored jobs on ShouldApply. Common skill gaps include User Research, suggesting many applicants struggle with these areas.

Top hiring companies for Product Manager roles include Hiredock, Jobs via Dice, SumUp, US Tech Solutions, Dr. Ansay. These companies collectively account for a significant portion of active listings.

ShouldApply rates every skill requirement on a 1-5 depth scale: L1 (Awareness) means you can discuss the concept, L2 (Basic) means simple tasks, L3 (Intermediate) means independent work, L4 (Advanced) means leading and optimizing, and L5 (Expert) means architecting solutions. This goes beyond keyword matching to measure actual proficiency fit.

With 61 active postings analyzed and a 2.6% demand rate, Product Manager roles show emerging market demand. Compensation is competitive, with median salaries above $100K.

See how you match Product Manager roles

ShouldApply scores each job against your profile and flags gaps before you apply.

Analyze Your Fit Free

All Roles · Skills · Companies · Browse Jobs