Skill Demand Index
Based on 9 scored job postings out of 2,412 total. Depth levels reflect actual proficiency tiers, not just keyword presence.
0.4%
Demand Rate
L2
Median Depth
33.3%
Gap Rate
9
Jobs Analyzed
Basic
Most employers want Field Marketing at basic competency with practical application.
Overview
Market context for Field Marketing in the current job market
Field Marketing is required in 0.4% of scored job postings on ShouldApply, making it a growing skill in the current job market. Employers looking for Field Marketing typically want candidates who can demonstrate real proficiency, not just surface awareness.
What the data shows for Field Marketing:
What L2 means in practice:
L2 (Basic) means you’ve built small things with Field Marketing — personal projects or bootcamp work. Employers accept this for junior roles.
This means employers aren't looking for someone who has used Field Marketing once or twice. They want evidence of professional application — shipped work, measurable outcomes, and the ability to operate independently.
Common skill gaps:
The gap rate of 33.3% means a notable portion of candidates fall short on Field Marketing. Addressing this gap directly in your application materials gives you an edge.
Which roles need Field Marketing most:
Marketing positions drive 100% of demand. Skills commonly paired with Field Marketing include B2B Marketing and Marketing Strategy.
Depth Level Distribution
How candidates match Field Marketing requirements across 9 scored evaluations
Average depth: L2.0·Median depth: L2.0
Salary Correlation
How Field Marketing affects compensation based on postings with disclosed salary data
Without Field Marketing
$137K
Median $130K
450 jobs
Skill Demand Insight
“Field Marketing appears in 0.4% of all scored jobs.”
From 9 scored job postings
Skill Pairings
Other skills that frequently appear alongside Field Marketing
Role Breakdown
Job categories most likely to require Field Marketing
Gap Analysis
How often Field Marketing is identified as a skill gap (L0–L1) in scored applications
Moderate gap rate — many candidates lack this skill
When Field Marketing appears in a job's requirements, 33.3% of scored applicants received an L0 or L1 (missing or minimal).
Yes. Field Marketing appears in 0.4% of scored job postings on ShouldApply, making it a growing skill in the current market. Based on 9 analyzed jobs, demand is steady across multiple role types.
The median required depth is L2. Many positions accept basic to intermediate proficiency.
Salary data for Field Marketing is still accumulating.
The most common pairings are B2B Marketing, Marketing Strategy, Digital Marketing, Communication, Event Marketing. Strengthening these alongside Field Marketing improves your fit across more positions.
Top roles: Marketing. Marketing positions have the highest demand at 100% of all Field Marketing jobs.
L1→L2: online courses and personal projects. L2→L3: daily professional use and shipped work. L3→L4: mentoring others and optimizing processes. L4→L5: architecture decisions, open source contributions, or published work.
See how you stack up against Field Marketing job requirements
ShouldApply scores your profile against each skill at the depth level jobs actually need.
Analyze my Field Marketing gaps →See how your depth compares to what employers actually require
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