Skill Demand Index
Based on 2 scored job postings out of 2,449 total. Depth levels reflect actual proficiency tiers, not just keyword presence.
0.1%
Demand Rate
L4
Median Depth
0%
Gap Rate
2
Jobs Analyzed
Proficient
Most employers want Website analytics at hands-on daily use, not textbook knowledge.
Overview
Market context for Website analytics in the current job market
Website analytics is required in 0.1% of scored job postings on ShouldApply, making it a growing skill in the current job market. Employers looking for Website analytics typically want candidates who can demonstrate real proficiency, not just surface awareness.
What the data shows for Website analytics:
What L4 means in practice:
L4 (Advanced) means solving hard problems, optimizing workflows, and mentoring others. Employers want someone who can be the go-to person for Website analytics on their team.
This means employers aren't looking for someone who has used Website analytics once or twice. They want evidence of professional application — shipped work, measurable outcomes, and the ability to operate independently.
Common skill gaps:
The gap rate of 0% means most candidates have adequate Website analytics proficiency. To stand out, aim for L4-L5 depth with concrete evidence.
Which roles need Website analytics most:
Marketing positions drive 50% of demand. Data Analysis also frequently list Website analytics as a requirement. Skills commonly paired with Website analytics include Marketing Strategy and Reporting & Business Modeling.
Depth Level Distribution
How candidates match Website analytics requirements across 2 scored evaluations
Average depth: L4.0·Median depth: L4.0
Salary Correlation
How Website analytics affects compensation based on postings with disclosed salary data
Without Website analytics
$137K
Median $130K
454 jobs
Skill Demand Insight
“Website analytics appears in 0.1% of all scored jobs.”
From 2 scored job postings
Skill Pairings
Other skills that frequently appear alongside Website analytics
50%
co-occurrence
50%
co-occurrence
50%
co-occurrence
50%
co-occurrence
50%
co-occurrence
50%
co-occurrence
50%
co-occurrence
50%
co-occurrence
Role Breakdown
Job categories most likely to require Website analytics
Gap Analysis
How often Website analytics is identified as a skill gap (L0–L1) in scored applications
Very low gap rate — candidates generally have this skill
When Website analytics appears in a job's requirements, 0% of scored applicants received an L0 or L1 (missing or minimal).
Yes. Website analytics appears in 0.1% of scored job postings on ShouldApply, making it a growing skill in the current market. Based on 2 analyzed jobs, demand is steady across multiple role types.
The median required depth is L4. Most employers want advanced proficiency — candidates who can lead projects and optimize processes.
Salary data for Website analytics is still accumulating.
The most common pairings are Marketing Strategy, Reporting & Business Modeling, CRM Management, Ticketing Strategy, Partner Management. Strengthening these alongside Website analytics improves your fit across more positions.
Top roles: Marketing, Data Analysis. Marketing positions have the highest demand at 50% of all Website analytics jobs.
L1→L2: online courses and personal projects. L2→L3: daily professional use and shipped work. L3→L4: mentoring others and optimizing processes. L4→L5: architecture decisions, open source contributions, or published work.
See how you stack up against Website analytics job requirements
ShouldApply scores your profile against each skill at the depth level jobs actually need.
Analyze my Website analytics gaps →See how your depth compares to what employers actually require
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